Notes from an owner.
Practical lessons on running a more profitable med spa, day spa or salon, from people who run one.
Why Your Med Spa Is Busy but Not Profitable
A full schedule and thin profit usually come from the same few places. Here is where to look first, and what to fix before you spend another dollar on marketing.
Andrew FidinoThe Revenue Leaks Hiding in Most Med Spas
The money a practice loses rarely shows up as one big problem. It leaks out in small, quiet places. Here are the ones we look for first.
Andrew FidinoHow to Reduce No-Shows at Your Med Spa or Salon
No-shows are one of the most expensive leaks in a service business. Here is the simple system that cuts them, and why the policy matters less than enforcing it.
Andrew FidinoThe Weekly Numbers Every Med Spa Owner Should Track
You don't need a complicated dashboard. A short weekly scoreboard with the right numbers lets you catch problems while they're still small.
Andrew FidinoHow to Win Back Lapsed Clients Without Discounting
Your fastest new revenue is usually sitting in your own booking system: clients who already trust you and simply haven't come back.
Andrew FidinoOwner Burnout in Med Spas and Salons: How to Step Back
If you can't step away for a week without the business slipping, the problem isn't effort. It's structure. Here is where to start.